Understanding Understanding

How to set up Google Analytics on your Facebook wall and fan pages – 3 easy workarounds (via @webdigi) http://bit.ly/bjYvOm #
@shaundakin Interesting: MarketingVOX wrote last week that e-mail is most preferred for sharing online content – http://bit.ly/9Us5hP in reply to shaundakin #

How to set up Google Analytics on your Facebook wall and fan pages – 3 easy workarounds (via @webdigi) http://bit.ly/bjYvOm #
@shaundakin Interesting: MarketingVOX wrote last week that e-mail is most preferred for sharing online content – http://bit.ly/9Us5hP in reply to shaundakin #

The ubiquitous calls to help Haiti by texting “Haiti” to 90999 last month, and the $41 million raised by the effort, may have opened your organization’s eyes to the possibilities of mobile messaging, but what are reasonable expectations for more run-of-the-mill mobile campaigns? To answer this question, M+R and MobileActive.org have released 2010 Nonprofit Text Messaging Benchmarks. Here are the highlights of that report.

A few weeks ago, I told you about the 2009 eNonprofits Benchmarks Study, which allows you to compare the effectiveness of your e-mail campaigns to that of other nonprofits. Today, M+R released its 2010 Nonprofit Social Media Benchmarks Study, reporting the effectiveness of nonprofits’ Facebook and Twitter efforts. In a conference call today, they discussed some of the highlights.

There are a lot of free iPhone apps that make it easy and (because they’re apps) fun to make more eco-friendly choices — and even some that help you take action to save the planet.