Understanding Understanding

This article uses a familiar and amusing phenomenon–the mortality of red-shirted crew members on the original Star Trek series–to make some important points about data analysis and presentation.

Today’s leaders are those whose attitudes are more like surfers of change, learning everything they can about a wide range of subjects — from surfing wax to ocean currents — so that when the big one comes along they know everything they might need to ride that wave in in triumph.

Study finds pirates 10x more likely to buy music

Surowieki asserts that, historically, companies that invest in advertising during a depression pull ahead — way ahead — of their competitors.

Pretty funny JetBlue videos taking potshots at CEOs.